Sky Cinema Women In Film

Women In Film

Sky Cinema Promo

‘This Changes Everything’, a documentary exclusive to Sky Cinema at the time was to be at the forefront of this spot.

I didn’t want this to be a spot that showcased female characters and actors with purpose or feel like a fradulent montage that celebrates women but doesn’t share a strong message.

So using the documentary, I framed the narrative around the words of Reese Witherspoon and made the focus about the importance of who young people are seeing and what young people are seeing on screen.

It’s simple really; you have to see it to believe it, you have to see it to become it.

GFX Design: Jose Gonzalez Fernandez
Sound Engineer: Monica Ramirez Leon